In my role as Assistant Brand Manager at Mercedes-Benz, I spearheaded the creation of captivating brand identities for a range of business events.
From meticulously designing brand books to crafting eye-catching flyers and posters, every detail was curated to resonate with our audience.
One of the highlights was orchestrating the Talent Sales X, a monumental event spanning 14 cities across Romania.
The challenge was to infuse the Mercedes-Benz essence into every aspect, from towering display posters to special booths for esteemed speakers.
Despite the scale, the goal remained the same: to ensure that the Mercedes-Benz visual identity stood out amidst the energy of each city, leaving a lasting impression of sophistication and allure.
